“Back in 2008 (http://www.gartner.com/newsroom/id/758914) and then again in 2013 (http://www.gartner.com/newsroom/id/2402115 and http://www.gartner.com/newsroom/id/2319215) Gartner stated how between 70% to 80% of Social Business projects would fail in the short time frame of a couple of years, mostly due to a lack of purpose and clear business imperatives. That means that 7 or 8 out of 10 […]